Drew Logan's physical fitness helped him overcome three sudden cardiac arrests on October 4, 2004. But after recovering, he suffered from depression and short-term memory loss. He still has no recollection of what happened until Thanksgiving of that year.
Logan's memory returned, but slower than expected. He could focus on the moment, but details from the day would vanish. He went back to work as a fitness trainer in January 2005 but he couldn't remember the programs he created for his clients and why.
“I had the idea, I have to come up with something that is simple and something that is kind of a stand alone that you succeed or fail on that day,” recalled the Manhattan Beach resident. “It's more simplistic, it doesn’t keep people focused too far into the future. It's a one day at a time type of thing. It's not only easier for them, but easier for me.”
So Logan created a program, which has evolved into a book, “25 Days: A Proven Program to Rewire Your Brain, Stop Weight Gain, and Finally Crush the Habits You Hate Forever.”
“Everything you do falls into one of five categories, physical, mental, emotional, spiritual or financial,” Logan said. “If you aren't controlling what you put in your mouth, you're not controlling what you do with your body physically. If you're not controlling the hours of sleep you get and the water that you drink, or the positive ways you talk to yourself … you're not controlling what's within your power to control. The belief that all of the other things that are out of your control, suddenly just fall in your favor, is complete nonsense.”
Over the years, Logan worked hard on his memory recovery. Around 2013, a friend of Logan's who was a mass casualty surgery doctor for the Navy, told him he should have a brain scan.
“He said, “I've seen you on a couple of occasions far from your normal upbeat happy positive self to just in an instant be viscerally angry … this is the same with combat vets who have hit their head. It causes mild brain trauma,'” Logan said.
Logan was technically dead for nearly six minutes in 2004. By the time doctors revived him and got his pulse going, his brain had already shut down his ability to breath so his lungs didn't operate. His heart was pumping, but no oxygen was flowing. He suffered short term memory loss.
"At first it was severe, " he said. "I didn't know who my parents were. I didn't know who my girlfriend was. I didn't know where I was. I didn't know what was going on.”
Logan told his therapist about his idea for a “25 Day” plan and she concurred that he had stumbled onto what researchers dub neurological patterning.
“'What you're talking about is food and exercise,'" the therapist told Logan. "So when you control the brain chemicals that respond to food and exercise in positive ways, it creates neurological pattern." The brain builds neuropatterns, she said, typically between day 18 or day 40.
Logan moved to Los Angeles in 2006 to become a reality television trainer. It wasn't until he was hired for Sylvester Stallone's “Strong,” which ran last year on NBC, that dream came true. On the show, 10 of the top trainers in the country were joined by 10 women who embarked on a journey to lose weight and to tackle underlying psychological issues. Logan, who wears a defibrillator under his skin that can shock his heart if needed, was joined on the show by his adopted plott hound Lucky. After his cardiac arrests, his doctor told him he was under too much stress, so instead of medication, he suggested a service dog. With his sense of smell, Lucky can detect Logan's stress levels and guide him to safety if his heart is overreacting.
While writing his book, Logan learned “Strong” wasn't renewed for a second season. So he hired a publicist and “spent every penny I could.” He met with a New York publisher turned agent with a background in health and fitness books. Logan said the agent loved his book idea and hired him as her first client. He was teamed with a technical writer and by July 2016, he had a book deal with Simon & Schuster.
Logan said he didn't want "25 Days" to be a workout book.
“I didn't want to do a workout book because what we ultimately ended up finding in the research is the way that your brain responds to food and exercise creates a healthier brain chemical activity, quicker cognition, it creates better elector neural synapse … all of these make you more energetic, productive,” Logan said.
Logan, who is retired from personal training, hopes to write other “25 Days” books and is producing and hosting a fitness show on NBC in 2018.
For more information, visit drewlogan.com.